Commercial Real EstateInvest in Real Estate June 11, 2023

10 Steps to Investing in the Lehigh Valley

The Lehigh Valley is a metropolitan area of approximately 845,000 located approximately 90 minutes west of Manhattan and less than an hour north of Philadelphia.

Investing in Lehigh Valley, Pennsylvania real estate presents a compelling opportunity for investors seeking long-term growth and stability. The region’s strategic location, strong economy, and diverse real estate market make it an attractive choice. Lehigh Valley benefits from its proximity to major metropolitan areas like New York City and Philadelphia, offering a prime location for businesses and residents alike. The area’s robust economy is driven by a diverse range of industries, including healthcare, manufacturing, and logistics, ensuring a steady demand for real estate. Moreover, Lehigh Valley’s real estate market provides a variety of options, from residential properties to commercial and industrial spaces, allowing investors to diversify their portfolio. The region’s consistently low unemployment rate and increasing population further indicate a positive outlook for real estate investments, with a stable rental market and potential for appreciation. Overall, Lehigh Valley Pennsylvania offers a promising landscape for investors seeking profitable opportunities in the real estate market.

The 10 Steps to Investing in Commercial Investment Real Estate in the Lehigh Valley:

Step 1: Define your Investment Goals:

Your investment success begins with clearly defining your investment objectives. Determine your expected investment budget, your return expectations, and your investment horizon.

Understand whether your goal is cash flow from rental income or capital appreciation, as this will shape your investment strategy.

And determine which asset class best suits your investment goals, whether that is multi-family, retail, office, warehouse, hospitality or another specialized asset.

Step 2: Research the Market:

Researching the real estate market before making an investment purchase is crucial for investors looking to make informed and successf

ul decisions. Understanding the market trends, dynamics, and factors that influence property values is essential for mitigating risks and maximizing returns.

Thorough research enables investors to identify emerging or undervalued markets, assess supply and demand dynamics, and evaluate the potential for capital appreciation or rental income. Additionally, studying market data and historical trends helps investors make educated projections about future market conditions, enabling them to make strategic investment choices.

Conducting due diligence on property location, local amenities, infrastructure developments, and zoning regulations is equally important to assess the long-term viability and profitability of an investment. By researching the real estate market thoroughly, investors can make informed decisions, mitigate risks, and position themselves for success in a dynamic and competitive industry.

Step 3: Seek Professional Guidance:

Selecting and hiring the right professionals can be the difference between a successful real estate investment and a potential disaster.  Seek out legal advice, financial advice and construction consultants from experienced advisors.  And engage a real estate professional, like the Commercial Investment Experts at CENTURY 21 Keim Commercial, to help navigate the complex transaction.  Work with a real estate professional who possesses in-depth knowledge of the local market to help you to make informed real estate investment decisions.


Step 4: Identify Suitable Properties:

Identifying suitable real estate investment properties requires a systematic approach and careful analysis. Narrow your options based on how you define your investment goals and criteria, considering factors such as location preferences, property type, budget, and expected returns.

Conducting thorough market research is essential to identify areas with potential for growth, high demand, and positive economic indicators. It’s crucial to assess property-specific factors such as condition, age, and potential for renovations or improvements. Analyzing rental potential and market trends is also important for investors interested in income-generating properties. Additionally, evaluating the neighborhood’s amenities, proximity to schools, transportation, and other essential facilities helps determine the property’s desirability and long-term value.

Step 5: Evaluate Financial Feasibility:

Evaluate the financial feasibility of each potential investment, analyzing financial feasibility through cash flow analysis and return on investment calculations. Your CENTURY 21 Keim Commercial specialist can help build a Pro Forma of investments and run a sensitivity analysis to identify potential risks.  Consider the maintenance costs an

d renovation costs as part of your analysis.


Step 6: Arrange Financing:

Unlike residential lending, commercial and investment lending practices vary from lender to lender.  Compare lenders, loan terms, interest rates and eligibility criteria and explore your financing options.

Be certain to account for both the required down payment and the closing costs necessary to purchase the property.

Step 7: Legal and Documentation Procedures:

Commercial Investment sales often begin with a Letter of Intent prepared by an attorney or by a real estate professional.  Once the major terms are ironed out, a formal Agreement of Sale can be prepared.

As part of the Agreement, an investor should carefully weigh what due diligence will be required to protect the investor from hidden defects or misleading financial statements.  Engage legal professionals to safeguard your interests.

Step 8: Negotiate and Finalize the Deal:

Negotiate with the property seller to arrive at a mutually acceptable price and terms.  Ensure all terms and conditions are clearly documented and that you understand the agreement’s implications.

Step 9: Post-Contract Due Diligence:

A due diligence period is generally part of most commercial investment contracts.  During this period, an investor will have any property inspections completed including building inspection, wood destroying insects, water tests, sewer or septic tests, and others.

During that same period, investors should carefully conduct legal and financial due diligence, obtaining Estoppel certificates from tenants to determine if the tenants are paying what the owner has in their documentation and if there are any contract promises with any tenants that may affect the property or the bottom line.

Legal due diligence includes verifying the zoning uses and that all permits and licenses are in place, and that the property boundaries are as expected.

Step 10: Manage and Monitor the Investment:

Once the property is in your possession, actively manage and monitor your investment. Regularly assess market conditions, tenant satisfaction, and property maintenance. Consider partnering with professional property management firms, like CENTURY 21 Keim’s Property Management Division to handle day-to-day operations, tenant management, and maintenance tasks.



Investing in real estate can be highly rewarding for a multitude of reasons. Firstly, real estate has historically shown the potential for long-term appreciation, allowing investors to build wealth over time. Properties have the potential to increase in value, generating substantial returns when sold in a favorable market. Additionally, real estate investments can generate passive income through rental properties. Rental income provides a steady stream of cash flow, which can be used to cover mortgage payments, expenses, and even provide additional income.

Moreover, real estate investments offer a tangible asset that provides a sense of security and stability. Unlike other investment options, real estate offers physical ownership and control, allowing investors to make improvements, increase property value, and have a sense of pride in their investment. Lastly, real estate investments can provide tax advantages through deductions, depreciation, and capital gains treatment, which can further enhance the financial benefits.

Overall, investing in real estate offers the potential for long-term appreciation, passive income, asset diversification, and various tax advantages, making it a rewarding choice for investors.